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The ultimate OKR toolkit for product marketers by Product Marketing Alliance
The ultimate OKR toolkit for product marketers
Go-to-Market
Sales enablement
Lead/demand-gen
Product adoption
Data
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Sales enablement
Click one of the subpages below to learn about each Sales enablement OKR and create OKRs for your team.
Asset utilisation
Track how often battlecards, sales one-pagers, case studies, demo videos, etc. are being utilised by your sales team.
Sales confidence
A survey to send to your sales team every quarter or 6 months to gauge how confident the sales team feels with pitching your product.
Deal velocity
This metric looks at how quickly prospects are moving through your funnel and how much value customers provide over a time period. AKA, how fast you're making money.
Time to close
Time it takes for a prospect entering the funnel to converting them to a customer. You can easily track prospects in Coda or your own CRM system.
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