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The Coda Offer Model: Transparency around Equity
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Checklist: Equity questions

Some questions to help you evaluate an offer from any startup.
It’s always a good idea to have a clear understanding of all the details of your package before you sign.
Offer Checklist
Question
Response
Done
1
How many total shares outstanding are there, so I know what percentage of the company my offer is?
2
What is my strike price for the shares? (If company is doing RSUs, there is no strike price.)
3
What is the last preferred price for the company’s stock?
4
Can you share how the company’s valuation has changed over the past 2-4 years?
5
What are some possible growth scenarios of the company, and why?
6
How much money has the company raised? Bonus: ask about what types of preferences the investors have.
7
Do you have any idea about future fundraising plans, or any estimates on what type of dilution I might expect in the future?
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