Customize columns
Change these default team members, content formats, stages and distribution channels used in the main content repository.
Team
Person
Role
Director of Content
Content Strategist
Writer
Writer
Editor
Webinar/podcast host
Engineer
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Content Types
Format
Description
Blog post
The good ‘ol blog post.
Video
For YouTube, LinkedIn, Facebook, etc.
Podcast episode
Your organization’s podcast
Infographic
Customized infographic
Whitepaper
Traditional whitepaper that may or may not be gated
Social media
Content made for social media
Webinar
Online video to educate your current and potential customers
There are no rows in this table
Distribution Channels
Channel
Detail
Blog
Your organization’s main blog
Email newsletter
Recurring newsletter you send to your customers or subscribers
Website Chatbot
Push out notifications on a tool like Intercom
Community forum
A forum where your community and customers congregate like Facebook group, Discourse group, etc.
In-product promo
A notification in your actual product (if it’s digital) indicating a new feature is available and why it’s important
Facebook
Twitter
LinkedIn
Instagram
There are no rows in this table
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